About Us
STYLX
We offer complete interior solutions and products that can give any home a personality of its own. We have a diverse product range including Bathroom cabinets, closets, PVC foam Boards
and Hardware items offered in our own brand name STYLX. We believe in setting new trends and improving lives by offering more than just products. With innovation, customer satisfaction, and quality control, we look forward to winning the trust of our consumers, who become our brand ambassadors for life
Our journey begins as a small proprietary organization supplying Glass washbasin inKerala.Today we provide a diverse and robust range of interior products. As a part of growth story, we become ASA Sanitaries PVT LTD in 2020, thereby ensuring sharper focus, market competitiveness, and efficiencies to continue to serve better. To date, we are honored to have the unparalleled trust and confidence of our customers for over 10 years now.
Our team-based approach ensures the cross-pollination of ideas and insights. Our staff is
encouraged to gain experience across markets and we are committed to providing the highest
quality continuing education and profile We understand the client’s need and deliver the service
up to their expectation.
With their rich experience and highly talented team of professionals, STYLX aspires to offer all their clients a wide variety of modular spaces and customized interiors that transform dream design into a visually impressive environment.
Our team-based approach ensures the cross-pollination of ideas and insights. Our staff is encouraged to gain experience across markets and we are committed to providing the highest quality continuing education and profile We understand the client’s need and deliver the service up to their expectation.
Business Model
The strategy was simple: to produce a lot of bathroom cabinets, sanitaryware and interior products of durable quality designed keeping Indian conditions in mind. STYLX keep its tag line as “Affordable Luxuary”. We built up a distributor network of 100+ dealers who we sold to directly, and another 700 to 800 dealers who we reached through distributors. We took feedback from consumers and traders who purchased from us, and used the information to innovate and create new products. The pricing is affordable for customers from all segments. For deciding the pricing of most of the products, we used the bottom-up approach, considered the pricing of our contemporaries, and wanted to offer maximum value for money.